Benefit Gimme Brow

Gimme Brow by Benefit Cosmetics will change your life. I know that sounds a tad dramatic for a little brow-building product with a teeny-tiny brush that looks like it would work perfectly on one of your childhood dolls, let alone you- but hear me out.  If you are one of those people (come on, fess up!) who over plucked in the 90’s, or have sparse brows due to an illness or genetics, than this product is for you.  Throw away your pencils, powders and waxes.  This all-in-one brow-building invention allows you to brush your way to fuller, darker, TOTALLY NATURAL looking brows that stay in place all day.  It truly is a little magical.


Benefit’s Gimme Brow water-resistant fiber gel adheres to skin and hair and creates brows where before there were none.  It comes in two colors: light-medium and medium-deep. The tapered brush with a precision tip lets you shape and blend your arches with ease.   It’s water resistant and long wearing too.

To use: Starting at the inner edge of your brow, use short brush strokes to define your brow shape. Comb through to blend color and build fullness.  I always go back over with a clean brow brush (you can buy a package at shoppers or probably the dollar store if you don’t already have), to remove any excess product and ensure the most natural result.

Screen shot 2014-02-27 at 2.10.58 PM

Even without a stich of makeup, beautifully groomed brows are a must.  Not only do they frame your gorgeous eyes, but they give structure to your whole face. Give your brows the love they deserve with Gimme Brow!

Available at Sephora, Shoppers Drug Mart or Murale.

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